Once upon a swirl of cocoa and cream, SMOOR was born; not just as a chocolate brand, but as a sensory experience.
We believe chocolate shouldn’t just be eaten. It should be felt.
It should melt on your tongue, spark a smile, and linger in your memory.
Crafted with the finest couverture chocolate, our creations reflect the
perfect blend of global techniques and Indian roots.
Every bite is a celebration of indulgence, quality, and timeless craftsmanship.
From handcrafted pralines and cakes to gourmet desserts and soul-warming beverages, we make more than treats - we make moments.
Welcome to SMOOR. This is what true chocolate love feels like; crafted with True Couverture Chocolate, made to help you Celebrate More.
Our Values
Innovation
We blend tradition with modern flair to keep reimagining indulgence
Customer Delight
We create experiences that spark emotion and build loyalty
Craftsmanship
Every creation is a work of art, crafted with care and precision.
Behind the Brand
Vimal Sharma
CEO & Founder
Kanchan Achpal
Chief Marketing Officer
Ashwin Rathi
Chief Financial Officer
Suresh Patro
GM - Lounge Business Operations